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Product Spotlight

Who's Charging What!

NEW Edition Now Available

100% Updated!

Who's Charging What! -- Your Guide to Direct Marketing Creative Services gives you complete facts on more than 150 of the top copywriters, agencies, designers, and consultants, providing you with the critical information you need to make decisions when looking for a copywriter. These top-flight professionals can deliver powerful, response-generating direct mail, e-mail, Websites, catalogs, print and broadcast advertising and any other direct response creative.

Notable on Target Marketing Bookstore

Catalog Production Strategies Revealed

HOW-TO GUIDE
$24.95

In The Trenches

HOW-TO GUIDE
$24.95

Strategic Catalog Marketing

By Stephen Lett
$47.00

Trade Show and Event Marketing

By Ruth P. Stevens
$59.95

Best Sellers

1.		The Secrets of Direct Mail Testing $24.95
2.		Who's Charging What! $149
3.		E-mail Marketing that Works $24.95
4.		The Better Letter $24.95
5.		Strategic Catalog Marketing $47
6.		The Secrets of List Research $24.95
7.		Selling to the Hispanic Market $24.95
8.		Business-to-Business Lead Generation Strategies $24.95
9.		Direct Marketing Quantified: The Knowledge is in the Numbers $195.00
10.		Inside Direct Mail $297.00