Shop by Topic
Business-to-Business
Direct Mail & Postal
E-Mail Marketing
Fundraising
Print Production & Fulfillment


View All Products

Product Spotlight
Business-to-Business Lead Generation Strategies (2nd Edition)

Find countless tips and insights from B-toB marketing experts in this collection of articles on how to manage a successful lead generation program.

Order more than 6 how-to guides in any combination to receive discounted pricing. The more you order, the bigger the discount. Discounts will be reflected at check-out.

6 - 9 guides - $19.95 each
10 - 39 guides - $14.95 each
40+ guides -- Please call 800-777-8074 (Outside the U.S.
215-238-5482) for custom pricing

$24.95

 
Notable on Target Marketing Bookstore

Secrets of Paid Search

HOW-TO GUIDE
$24.95


Selling to the Hispanic Market

By
$24.95




Direct Marketing Quantified: The Knowledge is in the Numbers

By Gary Hennerberg
$195.00


The Secrets of Direct Marketing Arithmetic

By
$24.95


Best Sellers
1. The Secrets of Direct Marketing Arithmetic
$24.95
2. The Secrets of Direct Mail Testing
$24.95
3. Who's Charging What!
$149
4. E-mail Marketing that Works
$24.95
5. The Better Letter
$24.95
6. Strategic Catalog Marketing
$47
7. Selling to the Hispanic Market
$24.95
8. The Secrets of List Research
$24.95
9. Business-to-Business Lead Generation Strategies
$24.95
10. Direct Marketing Quantified: The Knowledge is in the Numbers
$195.00