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Business Management & Strategic Planning
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Business Writing Handbook |
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Short, practical tips for the graphic arts professional that will enhance your skills at supporting, explaining and promoting your products and services.
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Cross-Media Cookbook: A Start-Up Primer |
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Bridge the gap between existing print services and new cross-media services, and quickly incorporate cross-media services into your business and leverage digital information into improved profits. With a strong cross-media start-up plan, see how you can successfully execute these new service offerings, demonstrate their value by tying your sales to quantifiable benefits for your customer, present and position them to your customers in a meaningful way, and close the deal.
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Cross-Media Cookbook: A Strategy Primer |
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Develop and implement cross-media services within your print business, and improve sales and profits by offering services that complement your existing business, provide more options for existing customers, and new options for potential customers. With a successful cross-media strategy offering cross-media services, see how you can capture a larger portion of the customer's total communications - not just print - budget.
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Defining the Process of Strategic Planning |
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A practical guide for executives who seek to understand and begin the process of strategically planning their company's future.
By providing a framework for planning, this workbook will help you establish where your company's path to the future begins and ends. It will help you understand the internal and external forces that affect your business. And it will help you identify and respond to conditions that have to change if you truly want to achieve the future you desire for your company and all of its employees and stakeholders.
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Diversifying with Value-Added Services: Unlocking Hidden Profit Potential |
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Realize the profit potential that is hidden in your business by identifying and implementing value-added services as profit-generating opportunities and increase the range of solutions that you provide to your customers. With Diversifying with Value-Added Services, learn exactly what are value-added services, which services are the most profitable, and which ones make the most sense to offer. Discover what capital investment is required, what the value is for customers, and how you should get started, and learn how to sell non-traditional services to customers who are used to seeing you as "just a printer".
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Frontline Supervision Primer |
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Graphic arts supervisors face a vast array of managerial issues every day. Beyond its look at the traits, roles, and dilemmas faced by supervisors, this primer offers ways for production supervisors to become better at their jobs and help upper management enhance the roles of their supervisors.
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Hiring & Managing for the 21st Century Print Shop |
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Learn the approaches the industry leaders use to find and keep the best employees in sales, production, managerial, and support staff - practical, proven solutions, with real-world examples, thought-provoking exercises, and probing employment interview questions. With an extensive list of resources that will help printers find, hire, and manage human resources, including industry events and seminars, Internet job boards, and professional search firms, legal resources, trade publications, and trade associations, Hiring and Managing meets the unique needs of the industry as it shifts from ink-on-paper to a greater focus on providing service to the customer.
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How to Succeed in a Family-Run Business |
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Here are the steps that will help you evaluate, plan, and improve your family business. You'll find invaluable advice on conducting personal, family, and business assessments, and setting attainable goals for you, your family and your company.
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Lean Printing: Pathway to Success |
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In today’s competitive environment, it is mandatory for printers to find new ways to reduce costs, waste, and setup time while adding value to the products they offer their customers. By examining proven techniques, Lean Printing: Pathway to Success shows the benefits that come from engaging the entire workforce in recognizing value-adding processes and eliminating waste—whether that means wasted material, wasted motion, or wasted time.
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Managing by the Numbers: Key Benchmarking Metrics for Printers |
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In the print environment, a sure way to improve operational performance is by tracking your performance against a benchmark—especially when you compare yourself against the industry’s best. Managing by the Numbers: Key Benchmarking Metrics for Printers is a one-of-a-kind compilation identifying performance standards which sheetfed printers can use to benchmark their own operations. Use these benchmarking metrics to gauge your performance against industry averages and against industry performance leaders—and set new goals for your team to reach.
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Printer's Guide to Waste Reduction |
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Learn how to get at the waste in all areas of your operation, involve your staff in a total workflow strategy for trimming waste, work with customers and suppliers for greater efficiency, and avoid predictable roadblocks.
Click here to view Table of Contents (PDF)
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Printing Estimating Primer |
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More than just outlining specifications and costs, the estimator must also have a firm understanding of and plan for the complexities of the pressrun. Printing Estimating Primer explores this wide range of considerations, as well as digital presswork and estimating software, to provide a comprehensive overview of estimating. Filling the text with forms and tables, Merit not only explains the basic principles of estimating but also provides samples to help an estimator perform the job more effectively.
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Printing Plant Layout and Facility Design |
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This reference manual tells you everything you need to know about plant expansion. The ideas presented in this book will help printing firms, primarily lithographers, develop the best facility design and layout for their printing operations and support services. It's a must-have reference regardless of whether they are building a new facility, adding on to an existing building, acquiring a larger plant, or rearranging the old one.
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Printing Sales Contracts: Samples from the Industry |
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Printing Sales Contracts: Samples from the Industry, compiled by the Printing Industries of America Human Relations Department, offers a large collection of sample printing sales contracts.
While readers are cautioned to refrain from using these samples on an “as-is” basis, this resource can be extremely valuable in providing practical ideas that can be customized to fit your company’s needs.
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PrintScape: A Crash Course in Graphic Communications |
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Book and DVD Set
This popular “orientation-in-a-box” program has been brought full up to date with this second edition. Ideal for anyone new to the industry, PrintScape is a perfect introductory tool for those pursuing either a technical or non-technical career path. The course provides an overview of all aspects of the industry, including products, processes, workflow, job roles, safety, and more. Delivered as a workbook or a workbook and DVD set, the program can be used in a classroom or self-study setting. And the second edition now includes review questions and an updated glossary. Familiarize yourself with all the new industry terms and quiz yourself on your retention of printing knowledge. Get all of the basics of printing in one place: PrintScape.
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Re-energize Your Printing Business |
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Re-energize Your Printing Business focuses on strategies to help commercial print providers re-energize their businesses as the industry continues to experience revolutionary change, conveyed as a fictional story through the experiences of Marty, a typical owner.
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Strategic Positioning: Making the Transition To a Technology-Based Print Business |
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Plan ahead to better manage the transition from transactional print sales to multimedia communications consulting, while learning how to leverage a full range of technological advancements in new, more profitable business models. With the dizzying pace of change in the print industry and pressures of day-to-day problems, Strategic Positioning shows you how to take a step back and view the big picture so that you can better manage a successful transition from print vendor to a total graphic communications solutions provider. Written for the ultra-busy printing executive, this book will get you started on the path to future profitability in a rapidly evolving industry environment.
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Successful Print Buying: A Guide to Cost-Effective Procurement of Quality Printing |
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Learn how print buyers are making their purchasing decisions. Whether you’re deciding on the process to use, evaluating potential print suppliers or negotiating for the best value at the best price, Successful Print Buying will provide you with the information you need in order to truly partner with your print suppliers. An invaluable teaching aid and tutorial, this book is the desk reference of choice for purchasing professionals, printing industry students, and anyone who wants to maximize the value of their printing dollar.
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System Busters: How to Stop Them in Your Business |
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Philip Beyer has raised the bar in quality and excellence, having spent ten years researching, considering, dissecting, tweaking, writing and implementing business process management systems that brought total order to his business. With his brand new book, System Busters, learn how to eliminate errors and clean up the messes to make your business run like a super-clean, well-oiled machine.
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The Pricing Game |
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Discover how to value your work correctly, price profitably, and avoid common pricing mistakes. With The Pricing Game, implement a pricing strategy that incorporates the customer's sense of value and builds a sustainable competitive advantage.
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To Be a Profitable Printer |
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To Be a Profitable Printer invites you to look beyond the familiar issues of training, value-added services, and changing media and to recognize the value in managing well in a world of constant change. Learn how to make accountability, mission awareness, customer integration, quality, and preparation your new business mantras. This book explores a business theory and management approach that spells success, and the author underscores these elements with plenty of real-life examples and present-day scenarios that can be applied to your own business.
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Web-to-Print Primer |
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Do you want to know how to weigh the pros and cons of whether to build your own solution or license one from a vendor? Do you have any idea what sort of options you want to offer your customers through a website? Do you wonder if you have the staffing required to manage an e-commerce storefront? Or are you curious as to how the dozens of solutions on the market stack up against one another? The answers to these questions, and many more, can be found right here in the Web-to-Print Primer.
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What the Printer Should Know About Ink |
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What the Printer Should Know about Ink, Third Edition, covers everything from the components of printing inks to testing and specification and includes troubleshooting charts for litho, gravure, flexo, letterpress, and screen inks. Presented in a basic, easy-to-understand format, this book is a valuable reference tool for both printers and students alike.
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